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Strategic Tech Adoption to Meet Business Objectives

  Driving Innovation Through Technology: Singapore Budget 2025 Singapore’s Budget 2025 delivers a strong national mandate: Every enterprise—large or small—must accelerate technology adoption to remain competitive. To support this, the government has enhanced the National Productivity Fund by S$3 billion , expanding schemes such as: ·         Productivity Solutions Grant (PSG) ·         Enterprise Compute Initiative (new S$150 million programme) ·         SMEs Go Digital and related consultancy services Companies can now access a comprehensive mix of sector-specific digitaltools, cross-sector solutions, and advisory services to strengthen competitiveness and productivity. 1. Aligning Technology With Business Strategy As finance professionals, Chartered Accountants are uniquely positioned to guide enterprises in identifying: ·      ...
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From Chat to Checkout: Crafting a Winning WhatsApp Conversational Commerce Strategy

  In today’s digital-first world, customers expect instant, personal, and seamless interactions—right where they already spend their time. WhatsApp has evolved far beyond a messaging tool—it’s now a powerhouse for conversational commerce , enabling brands to engage, assist, and sell directly within chat. This guide walks you through how SMBs and enterprises can harness AI-poweredWhatsApp chatbots to increase engagement, recover lost sales, and turn conversations into conversions. Why WhatsApp is the Future of Conversational Commerce 💬 Unmatched Engagement, Smarter Costs Affordable communication: WhatsApp OTPs cost 15–30% less than traditional SMS. High visibility: Open rates are up to 4× higher than email , ensuring your message is seen. Proven results: Case studies show 6× more bookings in healthcare and 50% higher conversions for ecommerce brands. 🧭 Interactive, Guided Shopping Journeys The WhatsApp Business API supports tools that...
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Location: Singapore
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